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The Best

Soft Coolers

Bestseller No. 1
Arctic Zone Titan Deep Freeze 30 Can Zipperless HardBody Cooler, Moss (1718IL918763)
  • Deep Freeze high performance insulation with radiant heat barrier reflects heat rather than absorbing it
  • Patented, "flip open" Zipperless lid allows for quick access to food and drinks; Features FDA compliant HardBody liner with removable...
  • Features an Ultra Safe leak proof, easy clean interior lining; Includes insulated front pocket
  • Rhino-Tech water and stain resistant, wipe clean exterior is abrasion and puncture resistant and will not crack over time. Care: Most...
SaleBestseller No. 2
TOURIT Cooler Backpack 30 Cans Lightweight Insulated Backpack Cooler Leak-Proof
  • Light yet Durable: Made of leak resistant, durable fabric, best lightweight backpack with cooler for picnics, road/ beach trips,...
  • Large Capacity Coolers: 13.0" x 7.5" x 15.8" / 33cm x 19cm x 40cm (L x W x H), Weight: 1.1 pounds / 500g, can hold up to 30...
  • Leakproof Insulated Backpack: Insulation material and leak-proof liner inside of the cooler backpacks work together to make sure...
  • Multiple Pockets: 1 main roomy storage compartment, 2 side mesh pockets, 2 large front zipper pocket to keep utensils, 1 zipper pocket...
SaleBestseller No. 3
RTIC Soft Cooler 30, Blue/Grey, Insulated Bag, Leak Proof Zipper
  • Make Adventures Portable: This generous cooler will hold up to 30 cans of your favorite beverage plus ice — fitting for a road trip...
  • Leak-Free: A durable zipper keeps your drinks and snacks protected at all costs, preventing spills and leaks.
  • Sweat-Free: Keep your drinks cold for up to 24 hours while avoiding the mess thanks to 2 inches of closed-cell foam and puncture and...
  • Lightweight Yet Durable: The Soft Pack is prepared to take on every adventure with a heavy-duty nylon shell.
Bestseller No. 4
BUILT Large Welded Soft Portable Cooler with Wide Mouth Opening - Insulated and Leak-Proof Olive...
  • FREEZE LOCK INSULATION: Designed to keep the cold in and the hot out, this cooler has 1-inch thick insulation on sides and 1. 5-inches...
  • TOUGH SHELL : Made from tough shell fabric, similar to white water rafts, with a high-strength 1000 denier polyester core with double...
  • HOLDS 18 CANS PLUS 10 LBS OF ICE : Wide mouth roll top opening makes it easy to load and clean leave the wide mouth open and you’ve...
  • LINER IS BPA-FREE, & FDA FOOD SAFE : Welded seams makes for a leak-proof construction durable and abrasion resistant EVA bottom adds...
Bestseller No. 5
YETI Hopper Flip 12 Portable Cooler, Charcoal
  • The Hopper Flip 12 has ColdCell Insulation, a closed-cell foam that offers superior cold-holding to ordinary soft coolers, with a...
  • The Hopper Flip 12 features a 100% leakproof HydroLok Zipper and the wide-mouth opening means great accessibility and visibility to...
  • Its DryHide Shell is waterproof and resistant to punctures and abrasions so it will hold its own when faced with the hazards of the...
  • The only personal cooler that’s game for full days in the tree stand, early mornings in the duck boat, or afternoons on the water

FAQs: Soft Coolers

How do I know what size soft cooler is best for me?

Soft coolers come in a range of sizes: from small lunch box sizes to large coolers that can hold a couple of days' worth of food. Note that the larger the cooler, the heavier and more uncomfortable it will be to carry around.

What are the benefits of using a soft cooler instead of a hard-sided cooler?

Soft coolers are lightweight, simple to carry, and designed with extra insulation that will keep items cold for longer periods. Soft coolers also take up less room in a vehicle and are much easier to clean.

Hard coolers are more durable than soft coolers, and the additional insulation keeps contents colder for longer periods of time. Hard coolers are also typically larger and can store more items. But they can be hard to carry, are difficult to clean, and take up more room in a vehicle.

How do I clean my soft cooler?

We recommend using soapy water to clean the exterior of the soft cooler and to dry it immediately after washing. You can remove odors using a mild solution of watered-down bleach. Do not machine-wash your soft cooler too frequently, or it will wear down the fabric.

What's the difference between insulated, semi-insulated, and non-insulated coolers?

Insulated coolers have a second layer of insulation on the walls to provide additional protection from temperature changes. These coolers can keep the contents safe for days.

Semi-insulated coolers have additional insulation on the top and bottom of the cooler but have a foam shell that can allow cold to escape. Naturally, contents won't last as long in them.

Non-insulated coolers have the least amount of insulation and are typically used for short trips or day use. You will need to replace their ice for longer use.

Which material is best for a soft cooler - polyester or neoprene foam?

Both material options are soft and pliable with the same insulation capabilities. Each type of material has its own benefits that set it apart from the other. Neoprene foam fabric coolers are a little more durable and offer a waterproof coating, while polyester coolers are much easier to wash.

What kind of closure does a soft cooler have?

The most common closure for a soft cooler is zipper closure, but there are a few coolers that have a drawstring or strap-type closures. Some soft coolers have a Velcro or magnetic opening system.

How much ice should I put in my soft cooler to keep food cold for prolonged periods?

When using a soft cooler, the best practice is to put around 1/2 pound of ice per person and keep your lunch items below 40 degrees F. This will help keep food cool and safe to eat for a good few days, not just hours.

Why should I use dry ice instead of regular ice cubes in my soft cooler?

Dry ice can keep food colder than regular ice cubes, and it will not melt as quickly. Dry ice also melts without leaving any liquid residue or mess behind. However, dry ice is much colder than regular ice, so your beverages might freeze if you use too much. We recommend using dry ice if you want to keep things frozen, not just cold.

Buyer's Guide: Soft Coolers


Young couple relaxing near tent during romantic trip in forest

A good soft-sided cooler is a necessary accessory for any outdoor enthusiast. Whether you are going on a hike, to the beach, or just looking for something to keep your food and drinks cold while driving from place to place, a good-quality soft cooler will get the job done. However, it can be not easy to know which one to choose with so many different options available. So here's a list of the best soft coolers you can buy.

Our Top Picks For the Best soft cooler

Reviews Of The Best soft cooler

AO Coolers Original Soft Cooler with High-Density Insulation

AO Coolers Original Soft Cooler is the perfect companion for any excursion. This soft-sided cooler packs all of the storage and insulation power of a hard-sided cooler, but it's made with durable, easy-to-clean, and flexible material that will stand up to your travels.

The two inches of high-density insulation keep ice solid for up to 24 hours in 120-degree weather. You can enjoy picnics on warm days or bring cold drinks at sporting events and parties. No matter how long the event goes, the Original Soft Cooler will keep hot things hot and cold things cold.

Despite its compact size, the AO Coolers Original Soft Cooler holds more than enough food and beverages (or fishing bait!) for a good time. This cooler can fit 12 cans plus 5 pounds of ice.

Although the cooler seems pretty durable, we felt its fabric was weak in certain areas. Users have reported their AO Original Coolers tearing with use. We also felt the opening could've had a better shape.


  • The two inches of high-density insulation keep ice solid for up to 24 hours.
  • There's more than enough storage space for your food and beverages.
  • Easy to wash and compact.


  • The fabric feels weak in certain areas.
  • The mouth could've been a little more flexible.

Yeti Hopper Flip 12

YETI Hopper Flip 12 Can Portable Cooler, Field Tan / Blaze Orange
  • The Hopper Flip 12 has ColdCell Insulation, a closed-cell foam that offers superior cold-holding to ordinary soft coolers, with a...
  • The Hopper Flip 12 features a 100% leakproof HydroLok Zipper and the wide-mouth opening means great accessibility and visibility to...
  • The DryHide Shell is waterproof and resistant to mildew, punctures, and abrasions so it will hold its own when faced with the hazards...
  • The only personal cooler that’s game for full days in the tree stand, early mornings in the duck boat, or afternoons on the water

Hip outdoor enthusiasts know that the last thing you want to do is spend your big-game hunting or fishing excursion with a wimpy cooler. That’s why the Yeti Hopper Flip 12 is designed to withstand extreme conditions and wear and tear, all while keeping your food and beverages chilled.

This compact soft cooler accommodates 12 cans worth of cold drinks and keeps them chilly for days in a row, no matter what the weather brings.

With its 100% leakproof HydroLock zipper and double-layered waterproof, puncture-resistant, and mold-resistant DryHide Shell, this sturdy personal cooler will keep up with whatever adventures come your way.

The only fault we found with this cooler was its tight zipper. Although the cooler comes with zipper lube, we couldn't get it to work smoothly. Other than that, this cooler is an excellent investment.


  • Holds 12 cans worth of beverages and ice.
  • Waterproof, puncture-resistant, and mold-resistant.
  • One of the most durable soft coolers you'll find.
  • Double-layered zipper for extra protection.


  • The zipper is super stiff and hard to move.

YETI Hopper M30 Portable Soft Cooler

YETI Hopper M30 Portable Soft Cooler
  • The Hopper M30 delivers on a top customer request - a wider, easier opening. Through thoughtful engineering and thorough design, the...
  • Hydroshield Closure - Uses powerful magnets to create an ultra leak-resistant shield. Wide-mouth opening makes it easy to get in and...
  • Coldcell Insulation - Closed-cell foam offers far superior cold-holding to ordinary soft coolers
  • Leakproof Liner - RF welded seams eliminate stitching and provide a leakproof interior liner and waterproof exterior that resists...

The YETI Hopper M30 Portable Soft Cooler keeps ice frozen for up to three days and beverages four times as long as other brands! It has a wide-sized opening at the top that makes filling and packing easy and hassle-free. This ultra-capacious cooler combines performance with technological superiority.

Equipped with the Hydroshield Closure to provide an ultra leak-resistant seal, this soft cooler ditches the zipper problem⁠—the one that users experienced with the Flip 12⁠—by replacing it with strong magnets.

The insides use closed-cell foam that is far superior in holding ice than your typical soft coolers.

The few flaws we found about this cooler are that it takes a long time to dry despite being easy to wash. Also, the spring-loaded magnetic lid is a bit too good at staying shut.


  • The ultra-capacious exterior holds more than enough beverages and ice.
  • Easy to load, thanks to the wide-mouth opening.
  • The inside boasts high-quality insulation that keeps ice frozen for three days.
  • A strong and secure magnetic lid makes sure the cooler won't open accidentally.


  • Takes ages to dry after washing, even if you use a towel to absorb all the water.
  • The magnetic lid is a bit too strong and doesn't let go easily.

OtterBox Trooper Cooler

OtterBox Trooper Cooler 20 Quart - Alpine Ascent (Green/Black/Orange)
  • 20-Quart capacity with food-grade interior liner; premium grade thermal insulation keeps ice frozen up to 3+ days depending on...
  • Leak-proof Seal and compound latch system secure cooler contents and prevent intrusion from water and dust
  • Mounting system lets you attach accessories to get every job done such as the included bottle opener
  • Exterior pockets with water-resistant zippers add storage

For long work, fishing, hunting, and camping trips, or a day at the beach with your friends⁠—the OtterBox Trooper Cooler gives you the extra endurance to go the distance.

The 20-quart size easily holds enough food and drink for an entire day, even in warm conditions, so that you can focus on the fun instead. High-quality insulation claims to keep food fresh for up to three days, while the leakproof seals keep leaks from ruining anything inside.

The exterior pockets are water-resistant for convenience, whether you need to grab snacks or store something else without worrying about exposure. Best of all, there’s an included bottle opener for those post-work drinks!

Although the OtterBox Trooper Cooler is light and easy to carry, note that it isn't the most capacious soft cooler on our list. We were also disappointed by the build quality of the plastic material on the soft cooler.


  • Holds up to three days' worth of food and drinks.
  • Comes with easy-to-carry backpack straps for travel convenience.
  • Exterior pockets are water-resistant for added protection.
  • The bottle opener adds a touch to the overall upscale design.


  • Build quality of the plastic material isn't as outstanding as expected.
  • Ice retention isn't as impressive compared to other brands.

Coleman Soft Cooler Bag | 16 Can Cooler

Sometimes you want to pack a lot of drinks, and sometimes you just need a few. Whatever your needs are, the Coleman Cooler Bag is perfect for transporting up to 16 cans of your favorite drink with ease and convenience.

The Coleman Cooler Bag has fully removable liners that allow for convenient storage and washing. The zippered main compartment makes it simple to store anything from snacks and sandwiches to beverages and fruits on any hot day.

With pockets for everything from keys and sunglasses right down to cell phones and wallets, there’s plenty of room that can all be secured easily with the included shoulder strap.

Instead of worrying about leaks or spills⁠—heat-welded seams will keep your drinks warm or cold on any adventure.

Unfortunately, this is another soft cooler that suffers from the zipper problem. We also found the capacity questionable as the cooler only held 16 cans and left no room for ice. Still, with the price tag that low, this is a great value cooler.


  • Pockets for everything you need on any trip.
  • Easy to wash and stow.
  • Amazing value for money.
  • Sealed seams mean no leaks or spills.
  • Very lightweight and easy to carry with the included shoulder strap.


  • The zipper is a bit weak.
  • The capacity is a bit too small for our liking.

Buyer's Guide For the Best soft cooler


How many people will accompany you, and what will the cooler be carrying? If it is for a four-person picnic, you will obviously need a cooler that can carry refreshments for those four people, whereas if it is for a 1-2 person camping trip, you might not need something as large.

Note that the larger the soft cooler, the heavier it will be, and lugging it around can drain you. So pick a size that gives you the best ratio of capacity to weight.


Soft coolers are made from various materials like polyester, cotton, nylon, neoprene, vinyl, canvas, and other fabrics. Each material comes with its own advantages and drawbacks.

For example, polyester is easier to clean and very lightweight but has a shorter lifespan. On the other hand, Nylon is much sturdier, longer-lasting, and water-resistant, but it can be a bit heavier. It all depends on your priorities.


You will also need to consider how important portability is for you. You can go from a small shoulder bag cooler to a rolling hard-shell cooler, a backpack cooler to a wheeled cooler, and so on.

Also, look for features like shoulder straps, carrying handles, built-in wheels, etc. Some are for dragging along on wheels, while some are meant to be carried by hand or a shoulder strap.


How long do you want your food to stay cold? Consider the length of your trip and make sure your soft cooler can work that long.

High-density foam is the most effective, yet it is also the least durable. High-density solid foam will keep your food cold for 2 to 4 days, while lower density foam will do so only for one day.


Vinyl is the most durable fabric, but it's also heavy. Canvas is lighter but won't last as long. Nylon is very sturdy, but it doesn't breathe well. It all depends on your needs and what you are willing to pay for.

Durability also depends on your use. If you will be loading and unloading your cooler often, then it is best to go with a product that is more durable or at least has reinforced handles and corners.


Pricier soft coolers are typically more durable and of higher quality, but if you will only be using them for a camping trip once in a while, you might want to go with the cheap ones. They'll do the job while not burdening you financially.

The price also depends on the insulating capability of the soft cooler. If you want a cooler that can maintain the temperature of its contents for long periods of time, you will need to pay more.

Additional features

Some soft coolers come with additional features like wheels, bottle openers, seat cushions, shoulder straps, interior pockets, and outside pockets.

Extra features can raise the price but will provide you with the convenience that you never knew you needed.

Design and Style

Last but not least, design and style is a big factor that determines whether or not you'll be satisfied with your purchase.

Unlike the previous criteria, design and style won't affect how well the soft cooler performs, but aesthetics do matter. You wouldn't want something ugly spoiling your style when you're out on the beach or at a picnic.

Final Thoughts:

Buying a good soft cooler can be quite difficult due to the number of options, but we hope our article and buyer's guide made things a bit easy for you. Keep in mind what you’re going to use the soft cooler for⁠—and how often⁠—before making a purchase decision. You also need to consider the size-to-weight ratio and insulation efficiency if you plan to use it for long periods of time without access to electricity or ice packs.